This is why we wake up excited every morning

Our Manifesto


Feedback — It starts with the information about our reactions to a product, an idea, or a person’s contribution.

It demands asking for the viewpoint of people who are likely to disagree with us.

It thrives on radical openness — to see the world as it is, and the willingness to be uncomfortable with what we do not know. And in order for connection to happen, we have to allow ourselves to be seen.

It requires humility to listen to the voices that unravel our blindspots and our talents. It’s having the wisdom to admit we were wrong, and the courage to go with an idea that’s not ours. To recognise there might be a truth in the perspective of someone who thinks different than us.

Blindfeed is the radical idea of discovering our blind spots in an ego-centric world. To enable people to better and more fully understand each other. To build a world where everyone creates work that matters.

Björn Bakker Founder & CEO

Björn Bakker
Founder & CEO